Since 1998, the Google logo has been one of the most easily recognisable logos in the world. It’s simple and memorable design has become synonymous with the search engine giant. But who designed it?
The current Google logo was designed by Sergey Brin, one of the company’s co-founders. Larry Page, another co-founder, designed the original logo. The two men were inspired by the mathematical concept of a “googol,” which refers to the number one followed by 100 zeroes. They wanted the company name to reflect the vastness of the internet, and they succeeded! The simple, uncluttered design of the logo has helped to make it one of the most recognisable brands in the world. Today, the Google logo is recognised in over 190 countries and is seen by billions of people daily.
The Reason For The Logo Colours
When you think of Google, what colours come to mind? Chances are, you’re thinking of the familiar red, yellow, green, and blue logo. But have you ever wondered why those particular colours were chosen? According to the company, the choice was inspired by a study of colour theory. The researchers found that the four colours were “visually unique” and “maximally distinct” from one another. They also had good “luminance contrast,” which is necessary for legibility. In other words, the colours were chosen specifically for their ability to stand out and be easily readable. And that’s why the next time you see the Google logo, you’ll know that there’s more to it than meets the eye.
Don’t Fix What Isn’t Broken
The story of how the Google logo came to be is fascinating, and it’s interesting to note that the design has stayed relatively unchanged over the years. If you need a new logo for your business, Wade’s Innovations can help. We have a team of talented designers who can create a logo that perfectly represents your brand. Contact us today to get started!
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